No, SEO (Search Engine Optimization) is not dead. While the field of SEO constantly evolves, it remains an important strategy for improving the visibility and rankings of websites in search engine results pages (SERPs).

Search engines, such as Google, still rely on various factors to determine the relevance and quality of web pages. SEO helps website owners optimize their content, structure, and technical aspects to align with search engine algorithms and user intent.

However, it is true that SEO practices have changed over time. Search engines have become more sophisticated, considering factors beyond keyword optimization, such as user experience, mobile-friendliness, page speed, and backlinks. Content quality and relevance also play a crucial role in SEO success.

To stay ahead in the SEO game, it's important to keep up with the latest industry trends, adapt to algorithm updates, and focus on providing valuable content and a positive user experience.